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MarketBridge Cultivate

iconCultivateLg MarketBridge Cultivate ensures you’re consistently cultivating your prospect and customer relationships through our long term interactive, pre-scheduled eCommunication plans. 

We all know we should do it.  Customer retention and lifetime value are well documented opportunities in the RV business.   Customers who stay in the lifestyle typically trade every five years and cost 1/5th to 1/10th as much to sell as a brand new customers.  But we rarely do it well – if at all.

If you’re lucky you might remember to send out a letter a week after purchase or even an “anniversary” card thanking a customer for their purchase last year.  But more often then not we’ll leave this up to their salesperson to do…meaning mixed or inconstant messages are sent – or no messages at all.  And what happens with a salesperson leaves the dealership?   That messaging (and customer loyalty) goes with them.

 

Turn-key, fire and forget, customer cultivation that turns prospects and customers into loyal fans

 

It’s a great way to ensure that your customers are being communicated with long after the sale (and maybe salesperson) in a way that maximizes sales for your store now and when that customer is ready to purchase again.

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